Presentation Tips: Killer PowerPoint Slides Know-How Series

One of the best presentations I have seen in my life was delivered by Stephan A. Cone. Cone is the Managing Director of Advertising & Brand Management, Global Wealth Management at Citigroup; a frequent lecturer at Harvard, MIT and Columbia Business Schools; and, the author of one of the bestsellers "Steal These Ideas: Marketing Secrets That Will Make You A Star!".

Should we use animation in our PowerPoint presentation? If so, what kind of animations should we use? And, when are the appropriate moments to apply these animations?

Some PowerPoint experts state that white color slides are too bright and would hurt people’s eyes. On the other hand, BCG Consulting has been telling their consultants to use white color slides for many years in the past. One rationale behind is that it saves your ink by not printing color slides. And, it is easy to incorporate models and graphics in the slide package without worrying about the color matching problem.