Presentation Tips: Secrets in Top Consulting Firms' Million-Dollar Presentation

An action title is a title that summarizes an entire slide. It usually contains a verb in it. Everyone should be able to understand your whole presentation simply by reading the action titles of your slide package.

Learn how the founding COO of Alibaba.com use value curve to compete against its competitors

GE/McKinsey Matrix is another great portfolio analysis tool developed by McKinsey & Company in the 70s. First-class consultants like McKinsey & Company and CEOs and COOs like to use them to better assess their business units. Consultants would plot the business units in the chart and decide whether they should grow, hold, or harvest specific product lines.

An advanced application of a SWOT analysis is to use it against your company’s value chain. According to Michael Porter, we can divide our value chain up into two categories: primary activities and support activities.

A 4P, 4C analysis will help you answer the following questions: Product, Price, Promotion, Place, Consumer, Competitor, Company, and Community.

SWOT analysis is a basic yet extremely useful analysis tool currently used by almost every consulting firm and established organization. This simple analysis helps organizations know better about their own strengths and weaknesses. It also helps identify all the opportunities and threats in the market.

Learn the BCG Matrix from a partner at BCG

Competitor Analysis drafts a clear picture of your company and selected rivals’ strengths and weaknesses among the marketing mix. It will also give you and your company management the opportunity to identify opportunities for growth and anticipate the resulting competitive actions.

Marketing Mix Analysis is a very basic, commonly used, yet not easy-to-master strategic technique. A few weeks ago, I was meeting with my very good friend Calia Wong, ex-Asia GM of Lego. At the meeting, she has made a very interesting yet true comment: "majority of the people doing marketing in this world are only implementing one of the four P's."

Boston Consulting Group and McKinsey & Company are known to be the best consulting companies in the world. In this article, I will share with you the well-known McKinsey 7-S Framework that appears very often in McKinsey & Company's client presentation. I wish that you can learn and use this framework for your company’s internal presentation to impress your bosses and colleagues.

The Opportunity Identification Chart (Ansoffs Matrix) is a great tool to propose next year's growth strategies to your boss. This chart could help you to better show and categorize all the available opportunities in one PowerPoint slide. This article will first explain the basics of this chart and conclude with an example slide.

Another commonly used framework in consultant presentations is PEST analysis. PEST analysis is an external analysis that investigates four macro-environment factors: political, economic, social and technological. The goal is to helps managers better understand the market before making operational decisions.

Take a look at how Porter 5 Forces Framework could help entrepreneurs and organizational leaders to make better decisions to drive bottom line